Baldwin and Clark’s Design Rules I: Twenty years after

• Thursday, November 5th, 2020 at 10 am Eastern Time

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  Design Rules - I co-authored by ODC founding member Prof. Carliss Baldwin (HBS) came out in 2000. It has had an enormous impact on research and practice in the design of ecosystems and platforms. To celebrate the 20^th anniversary of the book (and Prof. Baldwin’s new forthcoming book Design Rules II) ODC is organizing  a webinar on the impact of her work on the field of industry architecture, organization design, platforms and ecosystems, and technology management.

  A panel of leading scholars will share how her work has impacted their research - Rahul Kapoor (Wharton), Michael G Jacobides (LBS), Melissa Schilling (NYU), Samina Karim (D'Amore-McKim School of Business at Northeastern University), Sendil Ethiraj (LBS) moderated by Phanish Puranam (INSEAD). 

    Webinar is only for ODC, EODF and ODF members only.

    Registration closes 4th Nov, 2020 at 10 am (eastern time)

    Hope you will be able to join us!

Watch the recording of the webinar